Kapwing Review (December): The Ultimate Online Video Editor?

Focus Shaw
Last updated on 25 June 2024

Pricing:

Freemium
from $16/mo
Free trial available!

Top alternatives:

Platform:

Web Based

Intergrations:

Best use cases:

#AI Video Editor #AI Video Generator #Marketers

Social links:

Editor's review

Overall Score: 4.5

Kapwing is a versatile online video editor that lets you create, edit, and share videos, images, and GIFs. Whether you want to make a meme, a collage, a subtitle, a montage, or a slideshow, Kapwing has the tools you need to unleash your creativity.

PROS

Easy to use interface with drag and drop functionality
Supports a wide range of formats and platforms
Offers a free plan
Has a large community of users and tutorials

CONS

Watermark is added to the output on the free plan
Video quality is limited to 720p on the free plan
Some features require a subscription to access

Kapwing Pricing

Pricing	Plan	Best For
0	Free	For anyone who wants to get started creating and repurposing content
$16/mo (billed annually)	Pro	For individuals and small groups looking to create more content in less time
$50/mo (billed annually)	Business	For individuals and teams who need to supercharge their content creation workflow
Contact Sales	Enterprise	For large organizations that need advanced controls and support

Kapwing monthly pricing plans.

Kapwing annual pricing plans.

Plan Features	Free	Pro	Business	Enterprise
Export Videos	Unlimited with watermark	No watermark	No watermark	No watermark
Video Length	Up to 4 minutes	Up to 120 minutes	Up to 120 minutes	Up to 120 minutes
Auto-Subtitle	10 minutes per month	300 minutes per month	900 minutes per month	Custom
Text to Speech	10 minutes per month	100 minutes per month	300 minutes per month	Custom
Video Quality	720p	4K	4K	4K
Cloud Storage	3 projects	Unlimited	Unlimited	Unlimited

What is Kapwing

• Who is Kapwing for?

Kapwing is a tool that can be used by anyone who wants to create and edit videos online. Whether you’re a student, teacher, marketer, entrepreneur, influencer, or just a casual video creator, Kapwing can help you achieve your video goals. It’s especially useful for those who want to make videos for social media platforms like YouTube, Instagram, TikTok, Facebook, and Twitter.

• Kapwing Top features

Kapwing has a lot of features that make it stand out from other online video editors. Here are some of them:

Easy Video Creation: Create stunning videos from scratch or use one of the many templates available on Kapwing. You can also import videos from your device, cloud storage, or URL.
Powerful Video Editing: Edit your videos with ease using the intuitive and user-friendly interface. You can trim, crop, rotate, resize, speed up, slow down, add text, subtitles, filters, transitions, stickers, audio, and more.
Collaborative Video Editing: Work on your videos with your team or friends using the collaborative video editing feature. You can invite others to edit your videos, leave comments, and chat in real-time.
Fast and Reliable Video Processing: Process your videos quickly and smoothly using the cloud-based technology. You don’t need to download or install anything on your device. Kapwing works on any browser and device.
Free and Affordable Video Editing: Use Kapwing for free with a watermark or upgrade to a premium plan for more features and benefits. Kapwing offers a generous free plan and a flexible pricing model that suits your needs and budget.

• Tips for using Kapwing

Here are some tips that can help you make the most of Kapwing:

🌟 Explore the Kapwing Resources: Kapwing has a lot of resources that can help you learn and improve your video skills. Check out the Kapwing blog, YouTube channel, podcast, newsletter, and community for tips, tutorials, inspiration, and support.
🎯 Define your video goal and audience: Before you start creating your video, think about what you want to achieve and who you want to reach. This can help you choose the right template, format, style, and tone for your video.
📺 Optimize your video for different platforms: Different social media platforms have different requirements and preferences for video content. Make sure you optimize your video for the platform you want to post it on. For example, you can use the Kapwing Studio to adjust the aspect ratio, resolution, and duration of your video.
⏱️ Keep your video short and sweet: Attention spans are short these days, so try to keep your video as concise and engaging as possible. Use the Kapwing Trim tool to cut out any unnecessary or boring parts of your video.
🗣️ Add captions and subtitles to your video: Captions and subtitles can make your video more accessible, understandable, and appealing to your audience. They can also boost your video’s SEO and reach. Use the Kapwing Subtitle tool to easily add captions and subtitles to your video.
📜 Add a call to action to your video: A call to action is a statement that tells your audience what you want them to do after watching your video. It could be to like, comment, share, subscribe, follow, visit, or buy. Use the Kapwing Text tool to add a call to action to your video.
📚 Use the Kapwing Library to store and manage your videos: The Kapwing Library is a place where you can store and manage all your videos. You can access, edit, download, delete, or share your videos anytime and anywhere. You can also organize your videos into folders and projects.
🔍 Test and improve your video: Before you publish your video, make sure you test it and see how it looks and sounds. You can use the Kapwing Preview tool to watch your video and make any adjustments or corrections. You can also ask for feedback from others and use the Kapwing Edit tool to improve your video.
🌐 Share your video with the world: Once you’re happy with your video, you can share it with the world. You can download your video to your device, upload it to your preferred platform, or copy and paste the link to your video. You can also embed your video on your website or blog.
💡 Have fun and be creative: The most important tip is to have fun and be creative with your video. Kapwing gives you the tools and the freedom to express yourself and your ideas through video. Don’t be afraid to experiment and try new things. You never know what you might discover.

With these tips, you can make amazing videos with Kapwing.

What other users are saying about Kapwing

I have crosschecked user reviews on Product Hunt.

Here’s what I found:

⭐ Kapwing has a mixed rating of 3.3/5 based on 305 reviews.
Most negative reviewers highlighted:
- 🕒 Slow video loading times and technical issues
- 💸 Issues with the free version, forcing users to pay
- 🔧 Functionality problems including importing and editing issues
- 🤔 Mixed feelings about customer support responsiveness
👍 On the positive side, some users appreciated:
- 🆓 Free usability and ease of use
- ⚡ Fast processing for video editing
- 🌐 Availability of useful tools and features

How to use Kapwing

Kapwing offers a variety of tools for different purposes, such as resizing, cropping, trimming, adding subtitles, filters, stickers, and more. Here is how you can use some of the most popular tools:

Studio

Best for:

Creating videos from scratch
Editing existing videos
Making memes and collages

1) To start, go to Kapwing Workspace and click on “Create new”.

2) You can either upload your own files, import from a URL, or choose from the stock library.

3) Once you have your files on the canvas, you can resize, crop, rotate, trim, adjust, and animate them as you like. You can also add text, shapes, stickers, audio, and voiceover.

4) To preview your project, click on the play button on the bottom left corner. You can also change the aspect ratio, background color from the settings menu.

5) When you are done, click on “Export Video” and wait for Kapwing to process your video. You can then download it to your device or share it online.

Subtitler

Best for:

Adding subtitles to videos
Transcribing audio to text
Translating videos to other languages

1) To start, Select “Subtitles” and click on “Upload” or “Paste a URL”.

2) Kapwing will automatically generate subtitles for your video using speech recognition. You can edit, delete, or add new subtitles as you wish. You can also change the font, color, size, and position of the subtitles.

3) To translate your subtitles to another language, click on the “Translate” button and choose your desired language. Kapwing will use AI to convert your subtitles.

4) When you are done, click on “Export” and wait for Kapwing to process your video. You can then download it to your device or share it online.

Resizer

Best for:

Resizing videos and images for different platforms
Cropping and zooming videos and images

1) To start, select “Resize Video” and click on “Upload” or “Paste a URL”.

2) You can choose from the preset sizes for YouTube, Instagram, Facebook, Twitter, TikTok, and more.

3) When you are done, click on “Export” and wait for Kapwing to process your video or image. You can then download it to your device or share it online.

AI Video Generator

Best for:

Creating videos from keywords or topics
Generating video content without editing skills
Exploring different video styles and formats

1) To start, select “AI Video Generator” and click on “Kapwing AI”.

2) You can select “Create a video script about…”.

3) You can enter a prompt that you want to make a video about.

4) Kapwing will use artificial intelligence to generate a video script for your video. You can review, edit, or rewrite the script and the storyboard as you like. You can also change the voice, and language of the narration.

5) When you are happy with the script, click on “Generate video from script” and wait for Kapwing to produce your video. You can then download it to your device or share it online.

Article to Video

Best for:

Converting articles or blog posts into videos
Summarizing long texts into short videos
Repurposing written content for video platforms

1) To start, go to Kapwing AI and click on “Article to Video”.

2) You can paste the URL of the article that you want to convert into a video.

3) Kapwing will use natural language processing to extract the main points and the key images from the article. You can edit, delete, or add new scenes to your video.

4) To add narration to your video, click on the “TEXT TO SPEECH” and choose your preferred voice, language, and speed. Kapwing will use text-to-speech to convert your text into audio.

5) When you are done, click on “Export Video” and wait for Kapwing to process your video. You can then download it to your device or share it online.

Repurpose Video

Best for:

Transforming videos into different formats and styles
Optimizing videos for different platforms and audiences
Reusing video content for multiple purposes

1) To start, go to Kapwing Workspace and click on “Repurpose video”.

2) You can either upload your own files, or import from a URL.

3) Kapwing will automatically convert your video into clips. You can edit, delete, or add new scenes to your video. You can also change the aspect ratio, subtitle style.

4) Click on “Export” and wait for Kapwing to process your video. Or you can “Edit as project” to edit your video further.

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Kapwing FAQ

What is Kapwing used for? +

Kapwing is used for various purposes such as creating social media content, educational videos, marketing videos, personal videos, and more. Kapwing can help users to express their creativity, communicate their ideas, and engage their audience with captivating videos.

Is Kapwing free to use? +

Kapwing offers a free plan that allows users to access all the tools and features, but with some limitations such as a watermark, a 4-minute video length limit. Users can also upgrade to a Pro subscription for $16 per month, which removes the watermark, increases the video length limit to 2 hours. Pro users also get access to premium features such as cloud storage, folders, custom branding, and priority support.

Is Kapwing safe and secure? +

Kapwing is a safe and secure platform that respects user privacy and data protection. Kapwing does not store any user data unless the user chooses to sign in and save their work. Kapwing also uses SSL encryption to ensure that the data transferred between the user and the server is secure. Kapwing does not sell or share any user data with third parties.

How do I use Kapwing? +

To use Kapwing, you can either start from scratch or choose from one of the templates available on the website. You can then upload your own video, image, or audio file, or paste a URL from the web. You can then use the tools to edit your video as you wish. Once you are done, you can preview your video and download it to your device or share it online.

What are some of the features of Kapwing? +

Some of the features of Kapwing are:- Trim: Cut out any unwanted parts of your video or audio.
– Crop: Adjust the aspect ratio of your video to fit different platforms.
– Resize: Change the dimensions of your video to fit different screen sizes.
– Rotate: Flip or rotate your video by 90, 180, or 270 degrees.
– Subtitles: Add captions to your video manually or automatically using the auto-generate feature.
– Filters: Apply different effects to your video such as grayscale, sepia, invert, and more.
– Stickers: Add fun stickers to your video from the library or upload your own.
– Audio: Add music or sound effects to your video from the library or upload your own.
– Text: Add text to your video with different fonts, colors, sizes, and styles.
– Meme: Turn your video into a meme with custom captions and borders.
– GIF: Convert your video into a GIF or vice versa.
– Slideshow: Create a slideshow from your images or videos with transitions and music.
– Montage: Combine multiple videos or images into one video with transitions and music.
– Collage: Arrange multiple videos or images into a grid or collage with custom backgrounds and borders.

What are the benefits of using Kapwing? +

Some of the benefits of using Kapwing are:- It’s online: You don’t need to download or install any software to use Kapwing. You can access it from any device and browser.
– It’s easy: You don’t need any technical skills or experience to use Kapwing. It has a simple and intuitive interface that anyone can use.
– It’s fast: You don’t need to wait for long processing times or rendering times to use Kapwing. It works in real-time and delivers high-quality results.
– It’s versatile: You can use Kapwing for any type of video project, whether it’s for personal or professional use. You can also use Kapwing for any genre or style of video, whether it’s funny, educational, inspirational, or anything else.
– It’s collaborative: You can use Kapwing to work with others on your video projects. You can invite others to edit your video, leave comments, or share feedback. You can also export your video to different platforms such as YouTube, Facebook, Instagram, Twitter, and more.

What are some of the drawbacks of using Kapwing? +

Some of the drawbacks of using Kapwing are:- It’s limited: You can only use Kapwing for basic video editing tasks. You can’t use Kapwing for advanced video editing features such as color grading, motion tracking, chroma keying, and more.
– It’s dependent: You need a stable internet connection and a compatible browser to use Kapwing. You can’t use Kapwing offline or on unsupported devices or browsers.
– It’s expensive: You need to pay a monthly or yearly fee to use Kapwing without any limitations or watermarks. You can’t use Kapwing for a one-time payment.

How can I get help with Kapwing? +

You can get help with Kapwing by visiting their help center or by contacting their support team. You can also find tutorials, tips, and inspiration on their blog or their YouTube channel.

Focus Shaw

AI enthusiast and founder of AIcouldDOthat with 6+ years in sales and marketing. Passionate about using AI to fuel business growth through strategic marketing. Let's unlock your digital potential together!